Brad Kroenig: From Runways to Real Estate – The Unfolding Tale of Karl Lagerfeld’s Former Muse

Brad Kroenig: From Runways to Real Estate – The Unfolding Tale of Karl Lagerfeld’s Former Muse
Brad Kroenig wearing Michael Kors Spring 2005 (Photo by Randy Brooke/WireImage)

Brad Kroenig is a renowned male model, once a muse to the late fashion legend Karl Lagerfeld. Known for his work with brands like Ralph Lauren, Abercrombie & Fitch, Jil Sander, Dolce & Gabbana, Fendi, and Chanel, Kroenig’s career in the fashion industry has been illustrious. At one point, Vogue named him one of the top 10 male models of all time, and the New York Times Magazine ran a profile on him titled, “The Jet Set Life of Karl Lagerfeld’s Favorite Male Model—for Now”​1​.

Born and raised in Missouri, Kroenig moved to Florida on a soccer scholarship at Florida International University. He began modeling at the age of 20 after a friend encouraged him to give it a try. His career took off in 2001 after landing a Ralph Lauren campaign. Around the same time, he was introduced to Karl Lagerfeld, who was then the creative director for Chanel. They quickly developed a close friendship, and Lagerfeld became a significant influence on Kroenig’s career. He even became the godfather to Kroenig’s children​2​​3​​4​​5​.

The model is married to Nicole Bollettieri, the daughter of tennis legend and IMG Academy founder Nick Bollettieri. The couple met on a blind date in Sarasota, Florida, in 2007, and now they are raising their two sons in Lakewood Ranch, near where they first met. They tried to split their time between Sarasota and New York in the early years of their relationship, but due to Kroenig’s blossoming career, they decided to relocate to New York full-time. Nicole expanded her real estate career to include New Jersey, while also maintaining her license in Florida​6​​7​​8​.

These days, the couple has transitioned from the glamorous world of modeling and fashion to the realm of real estate. They are currently building their real estate brand with Coldwell Banker’s St. Armands Circle office in Florida. Back in their home town, they are enjoying a more relaxed pace of life with their children, Hudson Nicholas and Jameson Karl, who are also following in their father’s footsteps into the world of modeling​9​​10​.

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